After her #OneDressToImpress project, in which she wore the same red suit every day for two months to bring awareness to fashion consumerism and its negative impact on the environment, she then started with #CarryOnSummer, in which she travelled through Europe with only one carry-one. Cultivating micro-influencers who can work through the 11 Honoré program saves the company money while opening the door to a more formalized influencer management system that can scale up as time goes on. Céline Semaan is a designer, advocate, writer and founder of Slow Factory (a design lab working with companies to research and implement sustainability-focused initiatives, from waste recovery to software to manufacturing) and the Library Study Hall (an annual free summit on sustainable fashion). With 21,000 Instagram followers, this fashion micro-influencer is worth checking out. Let’s dive into the list of our picks for the 20 Canadian Influencers To Watch in 2020! Aimee Song ( 5.5m followers) Fashion blogger and New York Times Bestselling author, Aimee Song was named Forbes 30 under 30 and has her own collection titled Songofstyle. Basically, she’s an eco-superstar who you want to keep up with! In other words, there are now 10 micro-influencers for every mega-influencer, compared with 3 micro-influencers per celebrity in 2016. Since micro-influencers are often very knowledgeable in their industry, they can do more than just tag your brand in a picture. Sharing unique and engaging content across popular platforms like Instagram and YouTube, these influencers are helping brands to connect with millions of new customers. Micro-influencers have between 1,000 and 50,000 followers, whereas macro-influencers can have a couple of hundred thousand to over a million. 30 Top Fab Fashion Influencers Ready to Collab 2021. Brianna shares secondhand and slow fashion finds in simple, everyday outfits that you’d reach for again and again. Inspiring, raw, and authentic, Sydney’s feed covers a wide range of topics, from outfit inspirations and brow stuff, to body positivity and skincare routines. Food and toy brands, for instance, have gone to Viral Nation to connect with micro-influencers on YouTube or other streaming platforms who create ASMR content, like this ultra-relaxing video . They understand that a lot of the social issues we care about intersect! Daria is a YouTuber and capsule wardrobe queen on a mission to turn every closet into a Wonder Wardrobe—a unique, sustainable one. When evaluating micro-influencers there are many factors to consider and steps needed in crafting the perfect micro-influencer campaign. Natalie has an extensive background in the fashion industry, and she highlights sustainable brands that are ethically and mindfully made from all over the world. For this reason, […] We’re past the mid of 2020 and influencer marketing is already very huge.If you think it’s too early to talk about influencer marketing 2021 trends then you’re wrong. Celebrity influencers on the wane: Most brands will choose micro-influencers in 2020. Scroll down to get to know them and, of course, follow them.Â, Loïcka describes herself as a freelance stylist, but she darn well looks like a model to me. Similar to nano-influencers, they deliver great ROIs for brands. Whether it's fashion, fitness or esports, there are hundreds of male influencers with a big online following. Micro-influencers have less than 100,000 followers and are often known as an industry expert or topic specialist in a specific niche. ... to use micro influencers who ... in a Super Bowl commercial in 2020. Aja Barber is a writer and sustainable and ethical fashion consultant. For many of us, 2020 is the year we’ve made the resolution to do our small part to contribute to a more sustainable way of living. Natalie created her blog as an outlet to talk about something she’s very passionate about—sustainable fashion. Sharing unique and engaging content across popular platforms like Instagram and YouTube, these influencers are helping brands to connect with millions of new customers. They launched their blog Style is Style in 2008, aiming to create a place to chat with friends, locally and online, about fashion and style. The 20 most stylish UK influencers to follow during London Fashion Week Because sometimes the coolest people live right on your street Camille Charriere and Lucy Williams. New York based Marina is nothing short of fashion royalty, and is using her influence for good: as a fashion activist. Results from our 2020 Influencer Marketing brand survey The brand’s signature vintage-inspired designs are sustainably-made using upcycled fabrics, and it works to empower makers from developing countries. For many of us, 2020 is the year we’ve made the resolution to do our small part to contribute to a more sustainable way of living. Medine is among the OG mega-influencer set, though somewhat unintentionally: A very early-to-the-game fashion blogger, Medine sees her sizable social influence as … However, in 2020, we predict that combining both macro and micro creators … But now it’s time for my round up of Instagram influencers in South Africa who are KILLING IT right now. 39% of marketers plan to increase their influencer marketing budget in 2020. They achieve … For brands, influencers remain effective at driving traffic and sales. U.K.-based beauty and style micro influencer Liz Williams known as LizLizLive on social media has nearly 28,000 followers on Facebook. Also, the number of influencers from metro cities like Bangalore and Kolkata is rising too. Get more people to visit your Instagram profile by featuring it in the list below. Top Male Influencers 2020. There are dozens of different types of social media influencers on Instagram, youtube, Facebook (and now Tik Tok) that are considered experts and tend to be trusted by thousands of people. When evaluating micro-influencers there are many factors to consider and steps needed in crafting the perfect micro-influencer campaign. Aline Kaplan. She gives me Jeanne Damas vibes.Â, Nikita is a fashion editor at Popsugar and has a colorful, youthful wardrobe you'll be obsessed with. Emma Slade Edmondson is a leading expert on the modern approach to retail, sustainability, and initiatives focussed on social good. Digital editor of Harper’s BAZAAR Germany, Carmen Jenny believes we should be using fashion as a voice—a voice for sustainability and conscious consumerism. Come for the outfits, stay for the celeb cameos.Â, Isabella is an artist, designer, and creative director based in New York City. As an organisation that campaigns for change, it’s our job to centre and celebrate those voices. Redefining what it means to be a male fashion influencer in 2020, Phil Cohen shares his style inspiration without putting a face to the name. Wear the change you want to see. Her instagram feeds showcases inclusive eco-friendly brands and plenty of style tips to help you curate a more sustainable wardrobe. A talented photojournalist and filmmaker, through her stunning photos and insightful discussion on the latest hot topics, she will encourage you to look beneath the surface. FB TW. Cultivating micro-influencers who can work through the 11 Honoré program saves the company money while opening the door to a more formalized influencer management system that can scale up as time goes on. From lifestyle, fashion, and beauty, to food, health, family, sustainability, entrepreneurship, motivation, and wellness - this influencer list leaves no sector behind! To say I struck gold would be an understatement. It … A sustainable and ethical fashion veteran, she also writes for The Cut, Elle, Refinery29, and Huffington Post, among others. Boniecka’s style is that of a Parisian It-Girl but she’s also serious #girlboss, having been nominated as Digital Influencer Of The Year at the 2017 Canadian Arts & Fashion Awards. Aditi believes, when we talk about sustainable fashion, we should also be discussing inclusivity—exploring the ties between style, sustainability, and social justice. Nutritional and wellness expert, Jasmine is not just an advocate for sustainable fashion, but believes in living a sustainable life inside and out. 2. So, we’ve scrolled those little squares and watched Stories on loop to bring your some of the top fashion trends that are set to be big on Instagram this year. Blogging since 2009, Kathleen—aka Kat—is a pioneer when it comes to speaking about ethical fashion without it sounding like an obligation. I asked the top influencers and industry insiders what influencer marketing trends were coming in 2020. These influencers are not only passionate about fashion, but seek to educate us about many aspects of wellness and mindful living, which we love. This stylish influencer posts editorial-like shots with jaw-dropping backdrops from her travels to dreamy locations such as Florence and Barcelona. Another one to watch out for this summer – his following is growing at a massive rate and rightly deserved too! But the number of industries to do business with TikTok influencers is multiplying. Born Bretman Rock Sacayanan, Bretman Rock is one of the internet’s biggest stars. This mom-inspired fashion micro-influencer has 4,500 plus followers and has shown off top brand fashion from Target, Essence, Supermom, and more. Brianna logs her outfits on Insta and shares conscious product reviews to help you on your sustainable journey, making it a little easier to navigate. Influencer marketing continues to grow in popularity, but the …